It learns what works for you, and admits what it does not know

Not best practice. Your posts, your audience, and the differences between the ones that landed and the ones that did not.

What it does

  • Compares high and low performers across concrete dimensions: hook, length, format, topic, tone
  • Keeps what it finds as an insight with a confidence score that moves as evidence arrives
  • Treats an insight as a hypothesis, and keeps writing variations to test it
  • Drops confidence faster than it raises it, so one lucky post does not become a rule
  • Separates what correlates from what it can actually attribute
  • Says the evidence out loud: how many posts had it, how many did not, and the difference

How it works

  1. 1

    It waits for the post to mature

    A post is not judged in its first hours. Nothing counts until it has had time to be seen.

  2. 2

    It compares like with like

    Posts with a trait against posts without it, on your account, with your audience.

  3. 3

    It writes the next one differently

    Insights become instructions with a weight, not rules. Some drafts deliberately break them to keep testing.

Who it is for

Founders who post on their own and want the posts to get better without a content team.

Works with

Try it on your own product

touchbase works from what you built and who it is for, so the first draft is worth reading. Setting that up takes a few minutes.

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Part of everything touchbase does. Served from touchbasetechnologies.com.